About Us

Rachel Simms, RGD
Rachel Simms | Founder Broadbent Studio
Supporting Fempreneurs

Since 2015

I am passionate about helping fellow female entrepreneurs create strong visual presences. I can appreciate how much work and passion go into everything you do! As a graphic designer, I know the fundamental design skills to save my clients time and money by effectively creating designs that work for them and produce results. As a web designer, my skills and strategies bring your business to your customers in today’s climate.

I am always trying to learn new skills by reading, attending workshops, and taking classes to keep my skills fresh and up to date.

When not designing, I enjoy spending time with my husband and our dog, Ellie, in the backyard, reading with a coffee or working in the garden. 🌸

Rachel Simms

Founder, Registered Graphic & Web Designer (RGD)

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Kind Words

From Our Clients

Rachel designed my brand and helped me with my website. She listened to my ideas and made great suggestions until we came up with the perfect design for my company, Rooted Weddings. Within a day of going live with my webpage, I had a wedding couple from Ireland hire my Ontario wedding officiant services. I recommend her for your needs, and she will help your business excel!
Teresa McBride

Founder and Wedding Officiant, Rooted Weddings

It was wonderful working with Rachel. She really listened to me to hear what my unique vision would be, and then she captured it perfectly in the website she built. In addition, she walked me through every step of the process and left me with the tools to revise my site independently. I couldn't ask for a better experience.

Tina Fetner

Sociologist, Professor, McMaster University

I loved the process contained within about 12 weeks with a really clear focus each week. I loved Rachel’s ability to take my thoughts and convert them into something so very beautiful. I’m so very happy with the final product. I felt supported throughout the entire process, and I feel set-up to take on some of the website upkeep on my own.

Danielle Hulan

Founder and Registered Social Worker, The Cove Therapy

Only the Best

Dependable & Accountable

As a solo fempreneur, I understand firsthand that it is essential to communicate promptly. Nothing is more frustrating than waiting for a reply and not knowing the next steps. While working with me, I strive to reply to all client communication within 24-48 hours.

I also aim to work with only a few clients at once. This guarantees they are confident in the process, knowledgeable about the next steps and feel my full support during our time together. 

Rachel Simms | Founder Broadbent Studio
10+ years of experience

Experienced, Ethical & Qualified Professional

As a Registered Graphic & Web Designer with over ten years of experience in branding, web design, and project management, Rachel has a proven track record of developing stunning visuals that capture the essence of a brand and create lasting impressions.

Her ability to think outside the box and combine creative concepts with technical expertise has resulted in successful campaigns and efficient website designs. She effectively collaborates with clients, staff, and stakeholders to ensure their vision is met and the project is completed on time and within budget.

Having worked in the design industry for many years, She has a deep passion for crafting strategic, research-driven designs. She has developed a deep understanding of the design and development process. Rachel has a deep knowledge of coding and scripting languages, including HTML, CSS, JavaScript, and PHP, just to name a few.

She is eager to bring her passion, creativity, and professionalism to your project and help create engaging designs that exceed expectations.

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