Rooted Weddings

2021
Broadbent Studio Flower Icon

Custom Branding 

Website Design

 

Print Collateral

Rooted Weddings is a wedding officiant service that believes a wedding ceremony should reflect the couple’s uniqueness. They reached out and needed an online platform and brand identity to expand their reach within the Muskoka area as a leading wedding officiant service. Rooted Weddings required a hub to condense communication channels online. As well as showcase their story of what they do and how they can transform and help couples.

I further built upon the brand by creating a clean, modern website to showcase what Rooted Weddings can do and emphasized trust with strategically placed testimonials. The client and I also wanted to create a very welcoming and inclusive platform so that couples of any sexual orientation could feel welcome to celebrate their day their way.

The final brand is welcoming, calming, and feminine, which communicates very well with the brides and couples Rooted Weddings interacts with. This brand identity and website also allow Rooted Weddings to show their professionalism with teams. It also works well within the market of Muskoka by keeping true to nature-inspired logos.

After branding Rooted Weddings and creating a welcoming online platform for them, they won two Reader’s Choice Awards in their community and were booked out for that following year’s season of weddings.

Rachel designed my business logo, helped me with my branding and designed my webpage for me.
She listened to my ideas and made great suggestions until we came up with the perfect design for my company, Rooted Weddings.
Within a day of going live with my webpage, I had a wedding couple from Ireland; who are getting married in Ontario, hire my wedding officiant services.
I would recommend her for your needs and she will help your business excel!
Teresa McBride

Founder and Wedding Officiant, Rooted Weddings

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