Simple Definition: What is a Call-to-Action?

Have you started to explore the website and digital marketing world? Then you may have heard about CTAs or calls to action and are desperately trying to get a grasp on how to use them most effectively. I get it. In the small business world, we all want to find new and...

Why Invest in Branding

As a maker and creative entrepreneur, you know that having a logo for your business is very important. A logo helps people recognize your business and helps to visually represent what your business does. But a logo is not a brand. Branding is so much more than a logo....

Top 5 Tips When Working With a Designer

When working with someone to create the visual identity of your business, it can be hard to know the best way to explain yourself and your vision. It can be also hard to find someone that “just gets it.”  But whether you are working together to craft a brand...

Pin It on Pinterest